The Business Needs
Let’s Understand the Jewelry Business Website’s Pain Points
When ETERNAL Jewelry began its permanent jewelry store, it wanted to gain new customers and visitors to its website and rank for a range of specific keywords. They also needed SEO help to rank their website to sell permanent Jewelry and book their events.
After developing the website, ETERNAL Jewelry wanted to establish its brand using SEO as the primary strategy. The idea behind relying on SEO was to build a solid online presence for the website from the ground up by setting the foundation for future expansion easier and effortless.
About Our Client
ETERNAL Jewelry is a permanent jewelry brand established in the US, and they operate in New Jersey, New York City, and Philadelphia. Their focus is on designing and creating permanent Jewelry for everyday wear. Permanent Jewelry is of custom-made ornaments to fit the customers’ needs without clasps, and they stay permanent on the body of the wearers. These Jewelry require no maintenance, and they cannot be removed without the help of a cutter or permanent jewelry-removing tools. ETERNAL Jewelry welds the chains perfectly as it fits you using a micro welder with the help of an expert. The pieces of Jewelry sold by ETERNAL Jewelry are made from fine materials for strength, durability, and finesse.
Design Process
Research & Ideation
Conducted in-depth user interviews and analyzed competitors to understand pain points in the current website.
Wireframing & Prototyping
Focused on improving site navigation and reducing friction points.
Development Collaboration
Coordinated with development to integrate features like quick view and checkout to boost conversions.
Our Approach
How AddWeb Solution Crafted an Intelligent SEO Strategy for ETERNAL Jewelry.
As the client wanted to opt for effective SEO services, we created a singular solution to optimize the website for various keywords. We decided to audit the website first, which helped us understand the issues and SEO lapses in the website, like broken URL, lack of meta details, non-optimized content, etc. Having realized the problems and evaluated the client’s needs, we finalized the plan involving multiple stages for complete website optimization that focused on the following:
- Optimizing the website for target keywords for higher search engine rankings
- Increasing the website’s traffic for the target audiences
150+
Days
3+
Team Members
300
+
Man Hours
20+
Client Calls
Scale Your Business with Expert
Digital Marketing Services
Effortless Backend Management
Our intuitive backend system is designed to make managing your store a breeze. Whether it’s updating products, tracking orders, or handling customer queries, our platform puts everything at your fingertips.
Social Media Integration
Our intuitive backend system is designed to make managing your store a breeze. Whether it’s updating products, tracking orders, or handling customer queries, our platform puts everything at your fingertips.
Effortless Backend Management
We create and manage targeted social media campaigns across the platforms that matter most to your audience. Our experts help you reach potential customers where they spend their time, turning engagement into sales.
Effortless Backend Management
Our intuitive backend system is designed to make managing your store a breeze. Whether it’s updating products, tracking orders, or handling customer queries, our platform puts everything at your fingertips.
Effortless Backend Management
Our intuitive backend system is designed to make managing your store a breeze. Whether it’s updating products, tracking orders, or handling customer queries, our platform puts everything at your fingertips.
Final Outcome
The client observed tremendous improvement in her site’s traffic and business.
After AddWeb Solution, an expert search engine optimization company began working on the ETERNAL Permanent Jewelry website; the site improved its organic traffic. As the traffic was top-quality with the right intent for purchase, the business also improved considerably. After running the project for 6 months, the website observed the following:
What Our Customers Say
Stakeholders have received positive feedback about the website’s visual appeal and accessibility. AddWeb Solution’s clear communication helped stakeholders follow along throughout the project. They are a highly responsive, thorough team that is open to feedback.
Amavie Clement
Auditor, Energy Efficiency Experts LLC
It was the first time the client outsourced development services and it was a huge success. AddSolution delivered on time and met a very tight budget. The team was very professional and managed the project efficiently.
Floris van Geel
owner, 040Lab
AddWeb Solution has delivered quality components that have met the client’s specifications. The service provider has delivered the project almost on time and ensured excellent communication. Their professionalism and collaborative approach are key elements of their work.
Asaf Lahav
VP of R&D, ByondXR LTD.
The client has commended AddWeb Solution as they have provided an eye-catching and functional app. As a result, the number of users has increased significantly. They have communicated flawlessly in providing progress updates. Their team has been knowledgeable, responsible, and proactive.
Mattias Åberg
Project Manager, Dahlquist
AddWeb Solution delivered products that are interactive, relevant, and dynamic. Leveraging an agile approach, the team met the needs of each project. Their diligence and flexibility made them an advantageous partner.
Jerome Abayasinghe
Creative Director, ClockworkMouse.com
The results have met expectations. The AddWeb Solution’s team is communicative and open to feedback, facilitating a collaborative relationship. They possess the expertise and knowledge to produce quality results.
Tim Castallo
Chief Operating Officer, Energy Efficiency Experts, LLC
As a result of AddWeb Solution’s work, the client has seen an increase in sales. The quality of their work is good, and the team is highly professional. They provide solutions efficiently and have a breadth of expertise.
Gleb Andreev
Plant Manager, Industrial Manufacturing Co.
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