Tag: wholesale ecommerce optimization
B2B Ecommerce UX Patterns: Why B2C Design Kills Your Enterprise Conversion Rates
Read More 🡭: B2B Ecommerce UX Patterns: Why B2C Design Kills Your Enterprise Conversion RatesThe stark reality facing B2B ecommerce platforms today is sobering: while B2C conversion rates hover around 2-3%, B2B platforms struggle with conversion rates as low as 0.5-1%. The culprit? Misapplied B2C design patterns that fundamentally misunderstand the enterprise buying journey. According to Forrester Research, B2B ecommerce sales are projected to reach $3 trillion by 2027,…
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